Switching your WordPress site to a new host or domain doesn’t have to mean losing traffic or stressing out. Think of it like relocating to a new home, you want everything to arrive intact, from your furniture to your favorite mug. For your website, that means preserving your SEO rankings, data, and visitor experience. Whether you’re a solo site owner or an agency juggling client projects, this guide will walk you through migrating your WordPress site smoothly, keeping your SEO intact and your visitors happy.
Why a Smooth Migration Matters
Moving a WordPress site, whether to a new host, domain, or layout, can be risky. A single misstep might break links, wipe out data, or send your search rankings plummeting, which could hit your traffic hard. But with a solid strategy, you can dodge those pitfalls and maybe even give your site a performance boost. Ready? Let’s dive in.
Building a Strong Foundation for Migration
Good preparation can make or break your WordPress migration. Here’s how to get everything in place before you start.
Step 1: Measure Where You Stand
Before you do anything, get a clear picture of how your site’s performing. Pop into Google Search Console to note
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