When you discover that a large share of your website traffic comes from bots, blocking them can feel like the obvious next step. In some cases, the numbers do call for an immediate response. PatronView recently documented 3.6 million requests… Continue Reading →

Automation is taking over more of the WordPress operations that once required someone at a keyboard. Deployments, updates, security responses, and infrastructure changes can all now run without a person watching each step. However, the part that’s not yet solved… Continue Reading →

Bots now generate more web traffic than humans, but what’s more interesting is the type of bot driving these interactions. In addition, studying what those bots do when landing on your site is a worthwhile pursuit. The typical AI traffic… Continue Reading →

When someone wants to know whether a brand is trustworthy, searching the brand name up isn’t the first option anymore. They ask an LLM to compare it against alternatives, check Reddit, look at some review aggregators, or even see whether… Continue Reading →

Most credibility advice focuses primarily on your content. This values real experiences, credentialed authors, original research, and relying on humans across anything AI-assisted. All of that is correct and should already be on your checklist. What it misses is that… Continue Reading →