The web is busier than ever, with not just human visitors, but an increasing wave of automated bots, crawlers, and AI tools constantly scanning websites for content and data. While some bots are helpful, such as search engine crawlers that… Continue Reading →

Traffic spikes aren’t reserved for enterprise sites. Even a modest WooCommerce shop can see its traffic triple after a well-timed ad, email blast, or seasonal promotion. Take Black Friday as an example. According to NPR, U.S. consumers spent $10.8 billion… Continue Reading →

Every November, it happens like clockwork. Stores roll out their biggest sales of the year, traffic surges overnight, and dashboards light up with warnings. In the rush to keep everything running smoothly, many merchants hit the panic button and upgrade… Continue Reading →

Black Friday week is one of the biggest sales periods of the year for e-commerce. Adobe Analytics reported that shoppers spent a record $10.8 billion online on Black Friday in 2024 alone. Our own 2024 data confirms the same trend. Checkout activity on… Continue Reading →

If you run a website, chances are you’ve heard the word bandwidth. It is the amount of data your site sends to visitors. This means every time a page loads, an image appears, or a video plays, it consumes bandwidth…. Continue Reading →