Introduction to Remarketing for Colleges and Universities “We all know the drill: Prospective students spend months painstakingly deliberating over which college they want to go to, visiting the websites of potential schools, and weighing up the pros and cons. For… Continue Reading →
Email marketing is a mature and competitive field. The tools that allow businesses to succeed are increasingly overlapping in features, making it challenging to decide on the best platform for your needs. This article clarifies the choice between AWeber and… Continue Reading →
Are you a content creator looking for an email marketing service that simplifies reaching potential customers and gives you complete control over your marketing materials? Look no further than ConvertKit! This ConvertKit Review will explore the core features and value… Continue Reading →
Today, Chief Marketing Officers (CMOs) face a multitude of obstacles. From navigating digital transformation to measuring return on investment (ROI) and maintaining brand consistency, the pressure to succeed is immense. In a recent article by ROI Amplified titled “2024 CMO… Continue Reading →
Decades ago, when marketers wanted to reach new customers, they had limited options. Traditional marketing methods such as print ads, television commercials and radio spots were used without any real way of measuring their effectiveness. It was impossible to accurately… Continue Reading →
A high-quality email list is one of the most powerful marketing tools a business can have. Having a list isn’t enough, though: You need an email marketing tool that can help you to create, send and track a variety of… Continue Reading →
Podcast fans know how difficult it can be to find a great podcast with a host who’s easy to listen to and a stream of topics you’re interested in. Business and marketing podcasts are no different. We’ve rounded up the… Continue Reading →
